Dave Garroway opening the first edition of Today

Lauer and Vieira during the opening segment of the show, September 2006.

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Today

Today, sometimes referred to as The Today Show to avoid ambiguity, is an American morning news and talk show airing weekday mornings on the NBC television network. more...

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It is the second-longest running American television series, behind Meet The Press, which also airs on NBC.

Today has been the highest-rated morning news and talk show in the United States since the week of December 11, 1995.

About the Today Show

Today first aired on January 14, 1952. It was the brainchild of Pat Weaver, who was then vice-president of NBC. Weaver was president of the company from 1953 to 1955 (during which time Today's late-night companion, The Tonight Show, premiered), and then served as chairman of the board for another year. Pat Weaver is the father of actress Sigourney Weaver.

Today was the first show of its genre when it signed on with original host Dave Garroway. The show blends national news headlines, in-depth interviews with newsmakers, lifestyle features, other light news and gimmicks (including the presence of the chimpanzee J. Fred Muggs as the show's mascot during the early years), and local news updates. It has spawned several other shows of a similar type, including ABC's Good Morning America, CBS'

The Early Show. In other countries the format was copied - most notably in the United Kingdom with the BBC's Breakfast and ITV's Good Morning Britain and in Canada with Canada AM on CTV.

When Today started, it was seen live only in the Eastern and Central time zones, broadcasting three hours per morning but seen for only two hours in each time zone. Later, Today aired live for five hours a morning on Monday morning but it was seen for only two consecutive hours in each of the four U.S. continental time zones. Since 1958, Today is tape-delayed for the different time zones. For many years it was a two-hour program from 7:00 a.m. to 9:00 a.m. in all time zones except for Alaska, Hawaii and U.S. Virgin Islands, until NBC expanded it to three hours (until 10:00 a.m. in all time zones) on October 2, 2000. In some markets (such as Boston, Massachusetts, on WHDH-TV), the third hour of Today is tape-delayed by an hour and airs at 10 a.m. NBC News president Steve Capus announced January 17, 2007 that beginning September 2007 Today will broadcast for 4 hours a day from 7-11 a.m.

Studio

The show broadcasts from Studio 1A in Rockefeller Center, New York, just across the street from NBC headquarters at the GE Building. The studio is located right next to the street and many times the hosts do the weather or other events from outside.

Today moved to the current streetside studio in June 1994, providing a link to the show's 1950s street-level set at the old RCA Exhibition Hall, also Rockefeller Plaza.